Promoting responsible procurement

CSR Procurement Policy and Guidelines

The Pigeon Group recognizes the environmental and social risks in the supply chain for procurement of raw materials and products, and has established CSR Procurement Policies and Guidelines to promote initiatives across the Group.

CSR Procurement Policy

The Pigeon DNA and Pigeon Way express the philosophy that each and every Pigeon Group employee upholds in the course of their duties.
To better embody the Pigeon DNA and Pigeon Way and to make the world more baby-friendly, we have established a CSR Procurement Policy (“the Policy”). This outlines our basic thinking on procurement and the initiatives we undertake to fulfill our social responsibilities in order to continue contributing to the development of a sustainable society as described in the Pigeon ESG/SDGs Policy.
Based on the Policy, we have also established CSR Procurement Guidelines (“the Guidelines”). We will continue to engage in responsible procurement, pursuing a stable supply of high-quality products and materials and building win-win relationships with suppliers as we strive to reduce our environmental impact and maintain fair business practices with strict compliance and a strong ethical outlook.

  1. Social responsibility
    (1) Quality and safety
    (2) Stable procurement and stable supply
    (3) Respect for human rights
    (4) Respect for labor
    (5) BCPs
    (6) Safety measures
    (7) Promoting sustainable procurement of raw materials
  2. Reduction of environmental impact
    (1) Promoting environmental preservation
    (2) Promoting efficient use of resources and resource-saving practices
    (3) Reduction of waste
    (4) Reduction of emissions of global-warming substances
    (5) Control of chemicals used in manufacturing processes and products
    (6) Biodiversity
  3. Fair business practices
    (1) Respect for social norms
    (2) Compliance
    (3) Fair competition
    (4) Prohibition of corruption and bribery
    (5) Prohibition of abuse of dominant position
    (6) Building relationships of trust
    (7) Information management and security

CSR Procurement Guidelines

The Guidelines define points on which we, the Pigeon Group (“the Group”), must work together with our suppliers to fulfill our social responsibilities in accordance with global guidance like the Ten Principles of the UN Global Compact as well as the Pigeon DNA and Pigeon Way.
We view the Guidelines as central to our interactions with suppliers, and regularly monitor the status of relevant supplier initiatives through CSR assessments and other means.
We ask all suppliers to familiarize themselves with and adhere to the Guidelines.

  1. Social responsibility
    (1) Quality and safety

    The Group procures products and materials that are safe and durable through development activities based on the Pigeon Design Philosophy and the internally developed Pigeon Quality Standards (PQS).

    (2) Stable procurement and stable supply

    The Group places great value on stable procurement and stable supply, so that it can always deliver excellent products and services to customers. We work with suppliers to achieve stable procurement and share information with them on risk preparedness. We ask suppliers to prepare against risks to stable supply and to notify us immediately if supply must be suspended or delayed for any reason. In this way the Group and its suppliers take responsibility for supply by mutual agreement.

    Other factors the Group stresses in its procurement activities are the procurement of products and materials that are economical and of confirmed quality as well as sufficient manufacturing and supply capacity to satisfy the Group’s needs.

    (3) Respect for human rights

    In carrying out its procurement activities, the Group focuses keenly on respect for human rights, prohibiting discrimination of all kinds. Our approach is one of respect and acceptance of all people regardless of nationality, sex, age, creed, ability/disability, social status, sexual identity and sexual orientation. We require our suppliers to adhere to the Pigeon Group Human Rights Policy and carry out efforts to instill respect for human rights, to prevent negative impact on or belittling of human rights in the course of business activities related to suppliers’ products and services.

    (4) Respect for labor

    As part of our efforts to ensure decent work in our supply chain, we require our suppliers to:

    • Prohibit the use of child labor, forced labor and illegal labor, and strive to develop a sufficient awareness of inhumane labor practices and promote appropriate hiring.
    • Comply with labor-related laws and regulations and mandated labor conditions, provide safe and hygienic work environments, guarantee minimum wages and prevent excessive work hours.
    • Respect freedom of association and accept the effective exercise of collective-bargaining rights, along with prohibiting discrimination in hiring and treatment of employees and undertaking measures to prevent unfair treatment in the workplace, including harassment in all its forms.
    (5) BCPs

    In preparation for risks such as natural disasters, accidents, terrorism, bankruptcy and cessation of supply due to management problems, the Group proposes business continuity plans (BCPs) and makes efforts to reduce risk on that basis. To support the BCPs, the Group agrees with suppliers to a policy of mutual disclosure and transparency.

    (6) Safety measures

    Above all things, the Pigeon Group prizes the peace of mind, satisfaction and trust of the babies and their families who use our products. The Group therefore discloses the composition of its products, including the inclusion of chemicals that the Group regards as harmful, in all processes from development through manufacturing and sale to after-sale follow-up. Complying strictly with the laws, regulations, safety standards and other requirements of each country, the Group works hard to secure the quality and safety of its products.

    The Group also recognizes the movement to eliminate animal testing as an important worldwide demand. We are striving constantly to make the elimination of animal testing a reality.

  2. Reduction of environmental impact
    (1) Promoting environmental preservation

    The Group understands the importance of preserving the environment. We work with our suppliers to restrain and reduce the environmental impact caused by emissions of harmful substances activities, such as air, water and soil pollution generated by business activities.

    (2) Promoting efficient use of resources and resource-saving practices

    The Group works with suppliers to accomplish sustainable and efficient use of resources (energy, water, raw materials, etc.) and to reduce resource consumption (reduce, reuse, recycle).

    (3) Reduction of waste

    The Group identifies, manages and reduces waste and disposes of it responsibly. We also work with suppliers to reduce waste.

    (4) Reduction of emissions of global-warming substances

    The Group is pursuing further development of environmental management systems. In particular, we are striving to identify and reduce emissions of global-warming substances. We also keep appropriate records related to reduction of CO2 emissions.

    (5) Control of chemicals used in manufacturing processes and products

    To ensure that the management of chemicals included in products and used in manufacturing processes complies with the environmental laws, regulations, bylaws and arrangements of each country, the Group requires all suppliers to examine and understand the information about the chemicals they use and to conduct the necessary compliance.

    (6) Biodiversity

    The Group asks its suppliers to examine their impact on ecosystems, both direct and indirect, to protect biodiversity and use resources sustainably.

  3. Fair business practices
    (1) Respect for social norms

    In every aspect of its procurement activities, the Group maintains high standards of ethics. We promote compliance-focused activities and eliminate profit that depends on violations of laws, regulations and corporate ethics.

    (2) Compliance

    Guided and inspired by the Pigeon Way and Pigeon DNA, the Pigeon Group complies strictly with the laws and regulations of the countries and regions in which it does business, fully mindful of its social purpose. We adhere to our Corporate Ethics Guidelines and other internal regulations and practice thorough compliance, refraining from actions that violate this principle or may cause misunderstanding.

    Naturally, we refuse all relations with anti-social forces. If faced with an inappropriate request, we firmly refuse and contact to the appropriate authorities, dealing with the issue in a systematic fashion.

    (3) Fair competition

    In procurement, as with other business activities, the Group aims to grow as an enterprise through fair, transparent and free commerce and competition, thereby contributing to sound economic development. We therefore comply strictly with domestic and international competition laws. Taking these laws into consideration, we establish suitable methods of doing business, working closely with suppliers to establish responsible procurement.

    Intellectual property must be managed and used appropriately, as it is a vital wellspring of competitiveness in enterprise activity. The Group recognizes the importance of its intellectual property rights, including patent rights, utility model rights, trademark rights, design rights and copyrights. We correctly establish rights to and carefully protect our research and development results. By the same token, we take great care in handling the intellectual property rights of third parties, so as not to infringe them.

    (4) Prohibition of corruption and bribery

    The Group never gives to or receives from suppliers entertainments, gifts, monies or other benefits for the purpose of obtaining or holding illicit gains or favors.

    (5) Prohibition of abuse of dominant position

    Guided and inspired by the Pigeon Way and Pigeon DNA, the Group complies strictly with the laws and regulations of the countries and regions in which it does business, fully mindful of its social purpose. We never misuse any position of dominance we may enjoy, striving to maintain fair and equitable relations with all suppliers.

    (6) Building relationships of trust

    Through the trading of products and materials that enjoy the peace of mind, satisfaction and trust of babies and their families, the Group builds relations of mutual trust with its suppliers.

    The Group strives to achieve mutual business development and improvement of business results, exchanging necessary information with suppliers, engaging in mutual, rigorous evaluation of terms of trade and each other’s actions.

    (7) Information management and security

    In the conduct of its procurement activities, the Group manages confidential and personal information with the strictest care. We take prudent steps to prevent the unlawful use of confidential and other sensitive information.

Established December 21, 2020

Revised August 5, 2024

Please click here to view the Group's various policies.

Initiatives to Promote CSR Procurement

In order to promote CSR procurement and fulfill our social responsibility in each process of the value chain, the Pigeon Group emphasizes mutual communication with suppliers. This basic policy and these guidelines formulated in December 2020 were originally written in Japanese and have been translated into Chinese and English and adopted in each Business Unit. We are engaging with suppliers to obtain their understanding of and compliance with the guidelines set forth in the CSR Procurement Policy. Moreover, once a year we conduct a CSR procurement assessment and continuously promote CSR procurement.

Briefing Sessions for Suppiers

To promote CSR procurement in cooperation with suppliers, we provide opportunities for mutual communication. In line with the formulation of the CSR Procurement Policy, the Japan Business Unit held an advance online briefing session on March 7, 2024, to encourage the understanding and cooperation of suppliers. A total of 50 partner companies took part in this session.

Preliminary risk assessment for new suppliers

For new potential suppliers, we conduct a risk assessment that includes items on the status of the formulation of policies to promote CSR. We are preparing to adopt the "CSR Procurement Self-Assessment Questionnaire" developed by the Global Compact Network Japan (GCNJ) as our standard for new potential suppliers and to conduct a comprehensive assessment including the perspectives of human rights, labor, environment, fair corporate activities (Including anti-corruption, anti-bribery and compliance with competition laws), quality and safety, supply chain, and local communities.

CSR Procurement Assessment

In addition to existing controls based on laws and regulations, we have adopted the CSR Procurement Self-Assessment Questionnaire developed by the Global Compact Network Japan (GCNJ). Since 2021, we have begun conducting surveys in the Japan Business, China Business and Singapore Business as the scope of tabulation. Since 2022, the Lansinoh Business has been added to the scope of tabulation.

Purpose of Assessment

The purpose of this assessment is to understand suppliers' efforts on ESG and identify issues in our supply chain. By working with suppliers to resolve the issues revealed by the survey, we are committed to contribute to solving social issues and build stronger relationships with our suppliers.

Scope of Tabulation

Japan Business, China Business, Singapore Business and Lansinoh Business

Assessed Suppliers

The 2024 survey covered all primary suppliers in the sales and production subsidiaries of the Japan, China, Singapore, and Lansinoh operations. A total of 563 companies were surveyed and 480 companies responded, for a response rate of 85.3%.

Scope of tabulation

No. of requested

No. of responded

Response rate

Japan Business

167 162 97.0%

China Business

94 94 100.0%

Singapore Business

243 185 76.1%

Lansinoh Business

59 39 66.1%
Total 563 480 85.3%

Assessed Items

The questionnaire used for the assessment was the Self-Assessment Questionnaire (SAQ) prepared by UN Global Compact Network Japan (GCNJ), the Japan chapter of the United Nations initiative on corporate sustainability. A detailed description of the items queried in the questionnaire is shown in the table below. Each intermediate-level item is broken down into five subitems: Legal awareness, Policy, System and responsibilities, Corrective actions and Correction. Respondents are asked to rank their own performance in each subitem on a scale of 1 to 3.
For details of the items, please refer to the "CSR Procurement Assessment Report" at the bottom of this page.

Assessment Results (Consolidated)

The overall average score was 84.6%, maintaining Last year's score of 84.7%. While scores for “quality and safety” and “labor” were above 90%, scores for “corporate governance related to CSR,” “supply chain,” and “coexistence with local communities” were below 80%, indicating that further improvement is needed.

Assessed items No. of questions Average score rate
FY2023 FY2024 Diff.
1.CSR-related corporate governance 20 79.3% 79.1% -0.2%
2.Human rights 9 83.3% 83.4% 0.1%
3.Labor 23 90.4% 90.7% 0.3%
4.Environment 15 83.4% 83.5% 0.1%
5.Fair corporate practice 20 83.8% 83.6% -0.2%
6.Quality and safety 7 94.0% 92.9% -1.1%
7.Information security 9 86.4% 86.3% -0.1%
8.Supply chains 7 79.5% 79.5% 0.0%
9.Harmonious coexistence with local communities 4 79.3% 78.2% -1.1%
Over all 114 84.7% 84.6% -0.1%

Note: Questions answered with “Not applicable” are deducted from the denominator when calculating the supplier’s score rate.

Efforts Toward Improvement

We will provide suppliers who responded to the questionnaire with their own tabulation results and the average score rates. For items judged to be high-risk, we will highlight them to suppliers and encourage them to make improvements in each business.

CSR Procurement Assessment Report (by Business)